Unlike generic Instagram analytics tools that only show total views, Vertical Viral calculates the Baseline Average of a creator's recent videos. It then uses a proprietary algorithm to detect "Outliers"—videos that perform exponentially better (e.g., 300% to 10,000% higher) than that creator's normal baseline. This allows you to mathematically pinpoint viral formulas, hook structures, and content gaps that are proven to work, rather than just guessing.